Carla Sozzani on Alaïa Paris Eau de Parfum

As we continue to discover the creative forces that helped propel Azzedine Alaïa forward on his way to creating his first eau de parfum - Alaïa Paris – we learn more about the man’s design ethos and overall principles when it comes to making creations for women. And who better to delineate the groundwork of Alaïa’s mantras than his most personal friends, like Carla Sozzani, creator of Milan’s 10 Corso Como?

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Carla Sozzani in Sarah Beeby’s Animated Short-Film

“If Azzedine Alaïa sculpts women’s bodies,” says Carla Sozzani, “it is because he has a special relationship with them: he sees them beautiful, he makes them beautiful, he makes them self-confident about their bodies. ‘Sicurezza da bellezza’, as we say in Italian.”  Read More..

As we continue to discover the creative forces that helped propel Azzedine Alaïa forward on his way to creating his first eau de parfum - Alaïa Paris – we learn more about the man’s design ethos and overall principles when it comes to making creations for women. And who better to delineate the groundwork of Alaïa’s mantras than his most personal friends, like Carla Sozzani, creator of Milan’s 10 Corso Como?

Alaia-Paris-Eau-de-Parfum-Exclusively-at-Saks-Fifth-Avenue-Saks-Sarah-Beeby-roundtable-carla-sozzani

Carla Sozzani in Sarah Beeby’s Animated Short-Film

“If Azzedine Alaïa sculpts women’s bodies,” says Carla Sozzani, “it is because he has a special relationship with them: he sees them beautiful, he makes them beautiful, he makes them self-confident about their bodies. ‘Sicurezza da bellezza’, as we say in Italian.” 

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A Work of Art From Every Angle

Live in bliss with Alaïa Paris.

 


Artist Sarah Beeby Captures the Creation of Alaïa Paris

From Aesthete Carla Sozzani to Model Guinevere Van Seenus, See Who Put Their Own Touch in This All-New Scent.

Alaïa Paris – An Animated Short-Film by Sarah Beeby

The creation of the new Alaïa Paris fragrance is purportedly a family affair. From some of his most esteemed friends, to his most trusted editors and fashion collaborators, Mr. Alaïa looked to this roster of creatives to help guide the evolution of his first-ever fragrance. This roundtable, comprised of Nathalie Helloin-Kamel, Nicolas Godin, Paolo Reversi, Carla Sozzani, Guinevere van Seenus, Martin Szekely, Marie Salamange and Julien d’Y has been captured in this light-hearted animated short-film by artist Sarah Beeby. Read More..

Alaïa Paris – An Animated Short-Film by Sarah Beeby

The creation of the new Alaïa Paris fragrance is purportedly a family affair. From some of his most esteemed friends, to his most trusted editors and fashion collaborators, Mr. Alaïa looked to this roster of creatives to help guide the evolution of his first-ever fragrance. This roundtable, comprised of Nathalie Helloin-Kamel, Nicolas Godin, Paolo Reversi, Carla Sozzani, Guinevere van Seenus, Martin Szekely, Marie Salamange and Julien d’Y has been captured in this light-hearted animated short-film by artist Sarah Beeby.

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Mr. Alaïa Samples the Accord by Melanie Salamange

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Alaïa Paris Comes to Life

Become an object of desire just like Alaïa Paris.


The Creative Minds and Muses of Alaïa Paris Eau de Parfum

Here are the Brilliant People Who Contributed to the Creation of the New Saks Exclusive Fragrance.

The Saks-exclusive Alaïa Paris Eau de Parfum is certainly the work of a meticulous master. Known for his stringent attention to detail, there was certainly nothing left to chance in the creation of the maison’s very first signature fragrance. But no man stands alone – even Mr. Alaïa himself looks to artists as attentive as himself for their trusted opinions. Meet some of the creative minds that sat at the Alaïa Paris roundtable and helped bring this scent from notion to reality.

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Model Guinevere van Seenus in Alaïa’s Famed “Houpette” Dress

 

Read More..

The Saks-exclusive Alaïa Paris Eau de Parfum is certainly the work of a meticulous master. Known for his stringent attention to detail, there was certainly nothing left to chance in the creation of the maison’s very first signature fragrance. But no man stands alone – even Mr. Alaïa himself looks to artists as attentive as himself for their trusted opinions. Meet some of the creative minds that sat at the Alaïa Paris roundtable and helped bring this scent from notion to reality.

Alaia-Paris-Eau-de-Parfum-Exclusively-at-Saks-Fifth-Avenue-Saks-Sarah-Beeby-roundtable-guinevere-van-seenus-paolo-reversi

 

Model Guinevere van Seenus in Alaïa’s Famed “Houpette” Dress

 

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The Alaïa Paris Eau de Parfum Creative Roundtable Imagined by Sarah Beeby

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Nathalie Helloin-Kamel – Chief Brands Officer of Beaute Prestige International

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Guinevere’s Gold Hair and Black Dress Capture the Sleekness of the Alaïa Paris Bottle

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Hair Designer Julien d’Y Who Speckled van Seenus’ Tresses for the Alaïa Paris Campaign

Enrapture the senses with Alaïa Paris Eau de Parfum.