Home 2013 December

Laurice Rahme Works Her Magic

The founder of Bond No. 9 New York visits our flagship.

Everybody knows the story of the genie in the bottle, but what about the city in the bottle? Fitting one spirit into such a small space may be dismissed as fairy tale, but Laurice Rahme bottles a metropolis—all its character and attitude—as the founder of Bond No. 9 New York. Her scents capture the essence of NYC’s most vibrant neighborhoods (the High Line, Madison Square Park and Chelsea among them), but does she have a favorite? We asked her. How do you decide on a new neighborhood and its corresponding scent? Rahme: I only do neighborhoods I find interesting. If you really know the spirit of the neighborhood and the people who live there, it’s easy to do. What’s you favorite fragrance note? Rahme: Now…

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Everybody knows the story of the genie in the bottle, but what about the city in the bottle? Fitting one spirit into such a small space may be dismissed as fairy tale, but Laurice Rahme bottles a metropolis—all its character and attitude—as the founder of Bond No. 9 New York. Her scents capture the essence of NYC’s most vibrant neighborhoods (the High Line, Madison Square Park and Chelsea among them), but does she have a favorite? We asked her.

How do you decide on a new neighborhood and its corresponding scent?
Rahme: I only do neighborhoods I find interesting. If you really know the
spirit of the neighborhood and the people who live there, it’s easy to do.

What’s you favorite fragrance note?
Rahme: Now it’s patchouli—it’s very warm, very attractive—and there
are many ways to work with it. But for spring, it’s gardenia.

What’s your favorite Bond No. 9 perfume?
Rahme: Coney Island. I love margaritas, and the first thing you smell
is Mexican lime and a tequila note. This fragrance has a party spirit.

Tell us about Saks New York Oud.
Rahme: People love it—especially in the winter. New York winters
are rough, and this fragrance is like a big cashmere sweater

What’s next for Bond No. 9?
Rahme: We’re doing a big new spring scent—Hudson Yards.


A Saks Holiday

Our holiday windows & 3D projection are unveiled at Saks New York.

Located at the epicenter of NYC holiday sightseeing (that is, across the street from the always-worth-the-trip Rockefeller Center Christmas tree), Saks New York has become something of a holiday institution itself. Last week, we unveiled our annual holiday windows along Fifth Avenue as well as our traffic-stopping 3D spectacle projected nightly on the store’s façade.

120613_SAKS_HOLIDAY_POST_BANNER_760x372_1 Read More..

Located at the epicenter of NYC holiday sightseeing (that is, across the street from the always-worth-the-trip Rockefeller Center Christmas tree), Saks New York has become something of a holiday institution itself. Last week, we unveiled our annual holiday windows along Fifth Avenue as well as our traffic-stopping 3D spectacle projected nightly on the store’s façade.

120613_SAKS_HOLIDAY_POST_BANNER_760x372_1

Take a peek at both and stop by in person if you’re in the area…trust us, video and photos just don’t do them justice!

 

Saks New York
611 Fifth Avenue at 49th Street
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