Home 2010 September

The Beautiful World of Burberry

SaksPOV speaks with Creative Director Christopher Bailey on the launch of Burberry Beauty at Saks Fifth Avenue.

How was the transition to creating a makeup palette from designing clothes? I really started thinking about Burberry make-up when we were working on the show several years ago. I was looking at all the different ways the Burberry girl expressed herself and it was the only element missing. Burberry Beauty is an effortless, natural extension of the Burberry world and every detail is designed in that mindset. It is the complete complement and expression of the Burberry girl. How does the makeup relate to the iconic Burberry trench? Burberry Beauty takes inspiration from the rich heritage of the Burberry brand, specifically the trench coat, the attitude and different ways people interpret the trench coat into their own personal look and style. Burberry Beauty captures…

Read More..

How was the transition to creating a makeup palette from designing clothes?

I really started thinking about Burberry make-up when we were working on the show several years ago. I was looking at all the different ways the Burberry girl expressed herself and it was the only element missing. Burberry Beauty is an effortless, natural extension of the Burberry world and every detail is designed in that mindset. It is the complete complement and expression of the Burberry girl.

How does the makeup relate to the iconic Burberry trench?
Burberry Beauty takes inspiration from the rich heritage of the Burberry brand, specifically the trench coat, the attitude and different ways people interpret the trench coat into their own personal look and style. Burberry Beauty captures the functionality, innovation, iconic style and the protective elements of the trench coat and is further characterized by the timeless features of the trench coat – it is breathable, lightweight and modern, it‘s a subtle layer between you and the elements and it’s a part of you that has a very personal connection.

How did you come to select the color range and which pieces from the collection have the most universal appeal?
The colors are taken from the signature Burberry color palette – natural, light, timeless and iconic. We have been inspired by our beautiful stormy, cloudy, misty, hazy skies followed by the gentle glow of the British sun.

How would you describe the Burberry woman?
I often describe the Burberry girl as someone who has this disheveled elegance; she’s incredibly elegant, but she’s also very relaxed and comfortable in herself.

See Burberry Beauty at Saks Fifth Avenue. Below, watch Burberry’s Wendy Rowe as she shows you ways to achieve a flawless look: